based on the essay "Shopping", in the book, Mutations by Rem Koolhaas and Harvard Project on the City
This essay seeks to make it blaringly apparent that economy, and specifically shopping drives our world. It starts with the quote, “Shopping is arguably the last remaining form of public activity.” This is a strong statement. As the normative public parks of cities are shrinking in favor of density, shopping centers are becoming more important for the urban dweller. Malls are the new public arenas. No one meets in the park anymore, the mall is the default meeting place.
It is interesting to trace the lineage of the shopping mall. It started as a simple store, then developed in a marketplace, then an arcade, and then finally a modern mall. Each one of these steps comes with a new technological innovation. The example most discussed in the essay is air conditioning. AC allowed people to enter an alienated interior space, completely separate themselves from the outside and shop. And this could happen for multiple hours at a time. Before the advent of AC there was no sense of getting lost in time when shopping, now you could spend a whole day in a mall and not realize it (and more importantly spend more money).
There is an interesting turn in the article when it goes from shopping=malls to everything=shopping. This outlines how shopping has taken over our world and forced a new design of cities. No longer are there just malls for shopping. Airports, museums, theme parks, libraries, schools and hospitals are all becoming almost indistinguishable from malls in a lot of ways. Shopping is the lifeblood of the 21st century city.
Finally the article drops a depressing hammer. After fifty pages of making the case that shopping is transforming our society, it brings the reader to a halt with the statement that shopping is always almost obsolete. As much as the mall is important to American society, it is not a necessity meaning it could disappear tomorrow with any number of devastating events. This would be catastrophic to cities that have embraced shopping (aka almost every major and mid-level city in the world). I am not speaking of being catastrophic in the sense of economy (although it certainly would be) but in the sense of public space. In the last 60 years, there has been a transformation of the public space (and public domain) from the street to the mall. If the malls were to suddenly become obsolete the public would be homeless because the street has been handed over to the car.
Where will the evolution of public space take us next?
Why do we rely so much on a transient process for public interaction?

